Start by finding the missing pressure. Weak hooks usually name a topic, while strong hooks name why the topic matters now. The rewrite should make the audience feel the cost, mistake, contradiction, or payoff faster.
Do not make the rewrite louder just to make it louder. A good rewrite stays honest, preserves the original intent, and improves the angle. Specific details usually beat dramatic adjectives.
If the content cannot support the promise, soften the promise. The fastest way to lose trust is to write a hook that sells a payoff the video, post, ad, or page does not deliver.